Back Office Modernization in the Age of Digital Transformation

As businesses continue to take advantage of digitalplatforms to maintain competitive advantage and improve the customer journey, we’re seeing an alarming tendency that negatively impacts legacy organizations in Richmond who’ve been working with the same protocols and tools for a long time.

 
 
 
 
When businesses begin the trek toward Digital Transformation, they tend to concentrate on customer-facing departments like Customer Service, Sales, and Marketing and neglect the Back Office. While it’s important to improve the customer journey and properly market your products and services, ignoring other parts of the company that also support clients, merchants, partners, and workers can inhibit your capability to provide a seamless experience for all parties.

Our View

In our view, the Back Office is the cornerstone of your business. If your workflow creates bottlenecks, the capacity of your entire organization suffers. For example, let’s say a business brings on a new customer in minutes but requires a long time to train a new employee or vendor. That’s a challenge because both your employees' talent and your supplier’s products play a crucial role in providing exemplary service to the customer. Therefore, if those components are not operating efficiently, your client is ultimately the one who is disadvantaged. Your Front Office can only be as efficient as your Back Office, and both must be included in a strategic digital transformation.